{"id":838,"date":"2024-10-01T11:51:26","date_gmt":"2024-10-01T09:51:26","guid":{"rendered":"https:\/\/www.horizoom.de\/?p=838"},"modified":"2024-10-01T12:02:03","modified_gmt":"2024-10-01T10:02:03","slug":"megatrends-for-better-panel-data","status":"publish","type":"post","link":"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/","title":{"rendered":"Megatrends for better panel data"},"content":{"rendered":"

Florian K\u00f6gl, ReDem\u00ae and Malte Friedrich-Freksa have looked into the future of panel operators. The key finding: quality matters! You can read why this is the case and how AI can help to improve quality here in the e-paper of planung&analyse (issue 03\/2024) from page 92: https:\/\/www.horizont.net\/epaper\/pua\/561\/epaper\/032024\/index.html<\/a><\/p>\n

The authors’ main conclusion: As a data-driven industry, we have every reason to be optimistic about the future. However, in the age of AI, we must adapt to new forms of data provision: Measured and synthetic will become more prevalent. At the same time, high-quality data generated by real people will continue to be needed, both for primary studies and as training and calibration data for emerging AI models.<\/p>\n

For more in-depth questions, please contact us! And until then, let’s celebrate 50 years of planung&analyse together!<\/p>\n","protected":false},"excerpt":{"rendered":"

Florian K\u00f6gl, ReDem\u00ae and Malte Friedrich-Freksa have looked into the future of panel operators. The key finding: quality matters!<\/p>\n","protected":false},"author":2,"featured_media":850,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-838","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-unkategorisiert"],"acf":[],"yoast_head":"\nMegatrends for better panel data - horizoom<\/title>\n<meta name=\"description\" content=\"Florian K\u00f6gl, ReDem\u00ae and Malte Friedrich-Freksa have looked into the future of panel operators. The key finding: quality matters!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Megatrends for better panel data - horizoom\" \/>\n<meta property=\"og:description\" content=\"Florian K\u00f6gl, ReDem\u00ae and Malte Friedrich-Freksa have looked into the future of panel operators. The key finding: quality matters!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/\" \/>\n<meta property=\"og:site_name\" content=\"horizoom\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-01T09:51:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-01T10:02:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.horizoom.de\/wp-content\/uploads\/2024\/10\/freksakoeglen-1024x625.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"625\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Redaktion\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/megatrends-for-better-panel-data\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/megatrends-for-better-panel-data\\\/\"},\"author\":{\"name\":\"Redaktion\",\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/#\\\/schema\\\/person\\\/2fb8441f1ebef915a31740805490bf70\"},\"headline\":\"Megatrends for better panel data\",\"datePublished\":\"2024-10-01T09:51:26+00:00\",\"dateModified\":\"2024-10-01T10:02:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/megatrends-for-better-panel-data\\\/\"},\"wordCount\":149,\"publisher\":{\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/megatrends-for-better-panel-data\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.horizoom.de\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/freksakoeglen.png\",\"articleSection\":[\"Unkategorisiert\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/megatrends-for-better-panel-data\\\/\",\"url\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/megatrends-for-better-panel-data\\\/\",\"name\":\"Megatrends for better panel data - horizoom\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/megatrends-for-better-panel-data\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/megatrends-for-better-panel-data\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.horizoom.de\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/freksakoeglen.png\",\"datePublished\":\"2024-10-01T09:51:26+00:00\",\"dateModified\":\"2024-10-01T10:02:03+00:00\",\"description\":\"Florian K\u00f6gl, ReDem\u00ae and Malte Friedrich-Freksa have looked into the future of panel operators. The key finding: quality matters!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/megatrends-for-better-panel-data\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.horizoom.de\\\/en\\\/megatrends-for-better-panel-data\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/megatrends-for-better-panel-data\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.horizoom.de\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/freksakoeglen.png\",\"contentUrl\":\"https:\\\/\\\/www.horizoom.de\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/freksakoeglen.png\",\"width\":2560,\"height\":1562},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/megatrends-for-better-panel-data\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Megatrends for better panel data\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/\",\"name\":\"horizoom\",\"description\":\"Dein Online-Panel.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/#organization\",\"name\":\"Horizoom GmbH\",\"url\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.horizoom.de\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/News_default_V1.png\",\"contentUrl\":\"https:\\\/\\\/www.horizoom.de\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/News_default_V1.png\",\"width\":1280,\"height\":880,\"caption\":\"Horizoom GmbH\"},\"image\":{\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/horizoom-gmbh\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.horizoom.de\\\/en\\\/#\\\/schema\\\/person\\\/2fb8441f1ebef915a31740805490bf70\",\"name\":\"Redaktion\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f22320336f39d2767275bdfb19ec8eac9a6b78177ac817c9f7ff63ef113562ad?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f22320336f39d2767275bdfb19ec8eac9a6b78177ac817c9f7ff63ef113562ad?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f22320336f39d2767275bdfb19ec8eac9a6b78177ac817c9f7ff63ef113562ad?s=96&d=mm&r=g\",\"caption\":\"Redaktion\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Megatrends for better panel data - horizoom","description":"Florian K\u00f6gl, ReDem\u00ae and Malte Friedrich-Freksa have looked into the future of panel operators. The key finding: quality matters!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/","og_locale":"en_US","og_type":"article","og_title":"Megatrends for better panel data - horizoom","og_description":"Florian K\u00f6gl, ReDem\u00ae and Malte Friedrich-Freksa have looked into the future of panel operators. The key finding: quality matters!","og_url":"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/","og_site_name":"horizoom","article_published_time":"2024-10-01T09:51:26+00:00","article_modified_time":"2024-10-01T10:02:03+00:00","og_image":[{"width":1024,"height":625,"url":"https:\/\/www.horizoom.de\/wp-content\/uploads\/2024\/10\/freksakoeglen-1024x625.png","type":"image\/png"}],"author":"Redaktion","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/#article","isPartOf":{"@id":"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/"},"author":{"name":"Redaktion","@id":"https:\/\/www.horizoom.de\/en\/#\/schema\/person\/2fb8441f1ebef915a31740805490bf70"},"headline":"Megatrends for better panel data","datePublished":"2024-10-01T09:51:26+00:00","dateModified":"2024-10-01T10:02:03+00:00","mainEntityOfPage":{"@id":"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/"},"wordCount":149,"publisher":{"@id":"https:\/\/www.horizoom.de\/en\/#organization"},"image":{"@id":"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/#primaryimage"},"thumbnailUrl":"https:\/\/www.horizoom.de\/wp-content\/uploads\/2024\/10\/freksakoeglen.png","articleSection":["Unkategorisiert"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/","url":"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/","name":"Megatrends for better panel data - horizoom","isPartOf":{"@id":"https:\/\/www.horizoom.de\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/#primaryimage"},"image":{"@id":"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/#primaryimage"},"thumbnailUrl":"https:\/\/www.horizoom.de\/wp-content\/uploads\/2024\/10\/freksakoeglen.png","datePublished":"2024-10-01T09:51:26+00:00","dateModified":"2024-10-01T10:02:03+00:00","description":"Florian K\u00f6gl, ReDem\u00ae and Malte Friedrich-Freksa have looked into the future of panel operators. The key finding: quality matters!","breadcrumb":{"@id":"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/#primaryimage","url":"https:\/\/www.horizoom.de\/wp-content\/uploads\/2024\/10\/freksakoeglen.png","contentUrl":"https:\/\/www.horizoom.de\/wp-content\/uploads\/2024\/10\/freksakoeglen.png","width":2560,"height":1562},{"@type":"BreadcrumbList","@id":"https:\/\/www.horizoom.de\/en\/megatrends-for-better-panel-data\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/www.horizoom.de\/en\/"},{"@type":"ListItem","position":2,"name":"Megatrends for better panel data"}]},{"@type":"WebSite","@id":"https:\/\/www.horizoom.de\/en\/#website","url":"https:\/\/www.horizoom.de\/en\/","name":"horizoom","description":"Dein Online-Panel.","publisher":{"@id":"https:\/\/www.horizoom.de\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.horizoom.de\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.horizoom.de\/en\/#organization","name":"Horizoom GmbH","url":"https:\/\/www.horizoom.de\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.horizoom.de\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.horizoom.de\/wp-content\/uploads\/2023\/05\/News_default_V1.png","contentUrl":"https:\/\/www.horizoom.de\/wp-content\/uploads\/2023\/05\/News_default_V1.png","width":1280,"height":880,"caption":"Horizoom GmbH"},"image":{"@id":"https:\/\/www.horizoom.de\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/horizoom-gmbh"]},{"@type":"Person","@id":"https:\/\/www.horizoom.de\/en\/#\/schema\/person\/2fb8441f1ebef915a31740805490bf70","name":"Redaktion","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/f22320336f39d2767275bdfb19ec8eac9a6b78177ac817c9f7ff63ef113562ad?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/f22320336f39d2767275bdfb19ec8eac9a6b78177ac817c9f7ff63ef113562ad?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f22320336f39d2767275bdfb19ec8eac9a6b78177ac817c9f7ff63ef113562ad?s=96&d=mm&r=g","caption":"Redaktion"}}]}},"_links":{"self":[{"href":"https:\/\/www.horizoom.de\/en\/wp-json\/wp\/v2\/posts\/838","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.horizoom.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.horizoom.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.horizoom.de\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.horizoom.de\/en\/wp-json\/wp\/v2\/comments?post=838"}],"version-history":[{"count":0,"href":"https:\/\/www.horizoom.de\/en\/wp-json\/wp\/v2\/posts\/838\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.horizoom.de\/en\/wp-json\/wp\/v2\/media\/850"}],"wp:attachment":[{"href":"https:\/\/www.horizoom.de\/en\/wp-json\/wp\/v2\/media?parent=838"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.horizoom.de\/en\/wp-json\/wp\/v2\/categories?post=838"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.horizoom.de\/en\/wp-json\/wp\/v2\/tags?post=838"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}