We will be happy to keep you up to date on a regular basis.
Insights Austria #5: The mood at the turn of the year
In the latest edition of the “Insights Austria” study series, we teamed up with TQS Research & Consulting to examine the mood of Austrians at the turn of the year.
ho ho horizoom
We at horizooms wish all our customers, partners, employees, and panelists a Merry Christmas, a wonderful, healthy, peaceful, and relaxing holiday season, and a great start to the new year 2026!
Insights Austria #4: The current mood in Austria
In the latest study in the “Insights Austria” series, we teamed up with TQS Research & Consulting to examine the current mood among Austrians.
K&A-horizoom BEHAVIOR TRACKER Wave 8: How mentally healthy is Germany?
In the current study, we examined the mental health of Germans on the occasion of World Mental Health Day.
horizoom receives multiple awards in independent “Image Study Panel Provider 2025”
horizoom was awarded 9 out of 9 possible awards as a top provider in the independent “Image Study Panel Provider 2025” by marktforschung.de. We would like to thank everyone who voted!
K&A-horizoom BEHAVIOR TRACKER Welle 7: Halal, vegan und Meatloaf: Food culture in Germany
In the latest study by K&A-horizoom BEHAVIOR TRACKER, we examined the eating and nutritional habits of Germans.
Insights Austria #3: Current security issues
In the latest study in the “Insights Austria” series, we teamed up with TQS Research & Consulting to examine Austrians’ need for security in the wake of recent incidents such as the shooting rampage in Graz.
At the end of the season: the fans’ Dream Bundesliga
For the season finale, horizoom and Mediaanalyzer have determined the fans’ dream Bundesliga. The majority want Effzeh to return and the Kiezkickers to remain in League 1. We are excited and wish everyone an exciting season finale!
Meet our team at succeet25 in Wiesbaden!
We look forward to meeting you on February 12 and 13 at succeet25, which is taking place again this year at the RMCC in Wiesbaden.
Insights Austria #2: Mood at the turn of the year
In the latest study in the “Insights Austria” series, we teamed up with TQS Research & Consulting to examine the mood of Austrians at the turn of the year.
We at horizoom wish all our customers, partners, employees and panelists a Merry Christmas as well as happy, healthy and relaxing holidays and a Happy New Year!
Insights Austria #1: Christmas in Austria
In the current study in the “Insights Austria” series, we joined forces with TQS Research & Consulting to examine the joys and challenges of Christmas for Austrians.
News from the horizoom forest
The horizoom team and our climate protection partner PLANT-MY-TREE® planted another 250 trees in the horizoom forest.
WEBINAR on 19.11.2024: Technologies and trends in market research
Beat Fischer from Intervista and Malte Friedrich-Freksa from horizoom will be holding a relaxed discussion about innovations in market research.
Expansion of our panel and consulting services in Austria
We are delighted to announce that, with the support of IP Österreich, we now have a panel offering of more than 10,000 active panelists in Austria. Daniela Höllerbauer will be on hand to support our customers locally.
Megatrends for better panel data
Florian Kögl, ReDem® and Malte Friedrich-Freksa have looked into the future of panel operators. The key finding: quality matters!
K&A-horizoom BEHAVIOR TRACKER wave 6: Enough of this garbage!
In the latest K&A-horizoom BEHAVIOR TRACKER study, we teamed up with K&A BrandResearch to investigate consumers’ attitudes to packaging and their strategies for dealing with packaging waste.
Reinforcements for horizoom!
In recent weeks, horizoom has strengthened its team with five experienced employees in the areas of accounting, operations, engineering and account management.
K&A-horizoom BEHAVIOR TRACKER wave 5: How much nature can Germans tolerate?
In the current K&A-horizoom BEHAVIOR TRACKER study, together with K&A BrandResearch, we investigated how close Germans are to nature.
Of old dogs and AI? 1. International ReDem Quality Day with horizoom
On 19.6.2024 from 09:00-16:15 the digital “1st International ReDem Quality Day” will take place. With the support of horizoom, of course!
K&A-horizoom BEHAVIOR TRACKER wave 4: United by Football?
In the latest K&A-horizoom BEHAVIOR TRACKER study, we teamed up with K&A BrandResearch to examine Germans’ expectations of the European Football Championship and sympathies for different countries and regions.
horizoom supports the ADM Sustainability Code
Together with 24 other companies, horizoom has signed the ADM Sustainability Code, a voluntary commitment to establish ethical and sustainable standards in the company in the areas of ecology, social affairs and economy
K&A-horizoom BEHAVIOR TRACKER wave 3: The future is made of courage!
In the current K&A-horizoom BEHAVIOR TRACKER study, together with K&A BrandResearch, we examined Germans’ fears, worries and potential for courage and the correlation with their optimism about the future.
horizoom certified according to ISO 20252:2019
In March 2024, horizoom was successfully certified as an access panel service provider in accordance with ISO 20252:2019, the international standard for market, opinion and social research.
BVM regional evening in Hamburg on April 3, 2024: What influence does AI have in panel research and how do we ensure quality?
On April 3, 2024, the regional evening of the Northern Regional Group on AI and quality in panel research will take place in Hamburg. Participation is free of charge.
K&A-horizoom BEHAVIOR TRACKER: What is home?
The current publication of the K&A-horizoom BEHAVIOR TRACKER deals with the definition of home and the connections between generations, attachment to Germany and dissatisfaction with one’s own life situation
Successful expansion of the horizoom panel offering with RTL Deutschland marketer Ad Alliance and RMS Radio Marketing Service
Just a few months after the launch of the horizoom-panel.de online panel, we are pleased to announce that Ad Alliance, the marketing unit of RTL Deutschland, and RMS Radio Marketing Service GmbH & Co. KG, two big players in the German-speaking media industry, have placed their trust in us and are now complementing our panel offering.
horizoom proud sponsor and initiator of the DGOF’s GOR24 on February 21-23, 2024 in Cologne
This year’s GOR24 will take place in Cologne from February 21-23, 2024. horizoom supports the academic conference of online research as a sponsor, Malte Friedrich-Freksa will co-present on the topic of AI and deepfakes.
BVM regional evening in Stuttgart on March 7, 2024: The impact of AI on the quality of survey data
On March 7, 2024, the regional evening of the Baden-Württemberg regional group on the topic of AI and data quality will take place in Stuttgart. Participation is free of charge.
Into the new year with experienced forces!
With the tailwind of the past financial year, we are delighted to start the new year with four new employees.
ho ho ho horizoom
We at horizoom wish all our customers, partners, employees and panelists a Merry Christmas and a happy and healthy New Year!
horizoom is a corporate member of BVM!
horizoom is a corporate member of BVM, the Professional Association of German Market and Social Researchers.
horizoom at succeet23: We are looking forward to seeing you!
We are looking forward to meeting you on 25-26 October at succeet23, which will be held for the first time this year at the RMCC in Wiesbaden.
The horizoom Product & Tech Team is growing
With Jonas Möller and Philipp Schöngarth, two more specialists come on board at horizoom and support the growing Product & Tech Team.
BVM regional event on 19.10.2023 in Cologne:„Sample quality at the crossroads“
On 19.10.2023, Malte Friedrich-Freksa will speak on the topic of “Sample quality at the crossroads: How can we maintain the quality of online samples in the long term?” as part of the presence regional evening of the BVM regional group Cologne-Bonn.
Over 20 years of online MaFo experience: reinforcements at horizoom
Since 1.9.2023 we are supported by Marta Bojkovska-Langer and Mark Wolff, two experienced employees in the areas of sales and project management.
May we introduce: the horizoom forest!
As a climate protection partner of PLANT-MY-TREE®, we have taken the first step towards becoming a climate-neutral company.
Personnel reinforcement at horizoom!
Since 1.7.2023, Anne Jährling and Louisa Kölzer-Bätzing, two well-known and experienced employees, have strengthened the horizoom team.
horizoom is an associated member of ADM – Arbeitskreis Deutscher Markt- und Sozialforschungsinstitute e.V.!
Interview with Sabine Hedewig-Mohr from planung&analyse
Our managing directors Malte Friedrich-Freksa and Jonathan Heinemann in open conversation with Sabine Hedewig-Mohr from planung&analyse about the ideas and goals of our horizoom.
horizoom is a member of the DGOF!
horizoom is a new, corporate member of DGOF, the German Society for Online Research!
Look into the future with horizoom!
We are very pleased to announce the launch of horizoom GmbH and the associated online access panel “horizoom-Panel”.
